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Helen Luizon

branding - colour palette - logotype - typography
rebranding - branding - packaging - design - logotype - typography
Branding Félix | Tatuagem e Estilo de Vida
8 -Carmeleon Rebranding, Logotype, Color Paleette, Typography, Package
1- Melhor é ser: Coletânea Ilustrada de Poesias Brasileiras. Ilustração, Editorial, Branding, Diagramação
Design de marca e de embalagem da Gota de Mel. Branding. Ilustração. Embalagem.
Social Media 3º Worskshop LabIc Novale
Coleção de Livros: Dia de Feira. Editorial, Diagramação, Ilustração

helen_luizon

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From brand strategy to social content — helping your brand communicate with clarity
• Clear positioning
• Memorable brands

If you have a solid foundation — a well-defined pu If you have a solid foundation — a well-defined purpose, tone of voice, colour palette, logotype, and clear guidelines on how to apply them across different contexts — that’s all you need to start communicating.

The secret of marketing is simple: show up and speak.
Again and again about what you do, what you stand for, and how you want your audience to feel.

Repeat the same message, in the same way.
Use your colours, your music, your face.

Do it for a month and you may see little to no results.
Do it for a year and you’ll start noticing growth.
Do it for five years and you’ll build a loyal audience.
Do it for ten years and, with a strong foundation, you can become memorable and instantly recognizable.

Consistency isn’t boring — it’s how brands are built.
Creating content consistently becomes much easier Creating content consistently becomes much easier when you rely on tools that make your process faster and more efficient.

Keep writing.

Keep practicing.

Keep refining your purpose and talking about what you do — again and again.

Good content is built through repetition, clarity and the right support.

No single tool does everything, and that’s okay. Each one has its strengths, and knowing how to use them together is what really makes the difference.

Thankfully, there are plenty of great tools out there.

Keep exploring, keep testing — and use what works best for you to create better, more intentional content.
Branding isn’t just a logo or a catchy name. It’s Branding isn’t just a logo or a catchy name.
It’s the way your brand communicates — through colors, space, imagery and purpose.

What stays in your customer’s mind?

That’s my approach to branding:
logos in motion, strong visual direction, and consistency across everything the brand touches.

That’s what makes a brand memorable.
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contato@helenluizon.com

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contato@helenluizon.com

Social Media & Graphic Designer

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